polypoly is rebooting the data economy. A decentralised model that puts user privacy first, improves enterprise business models, and streamlines taxation. Finally, data capital is distributed fairly and with a lower carbon footprint. What started in Europe will soon spread to the rest of the world.
The average lifespan of a tech giant is 30 years. The question is not whether data monopolies will fail. It’s a matter of when, and what next? polypoly will fill that void with a smooth and sustainable transition, returning control of data to its rightful creators: The everyday user.
Today data is collected on central servers. But polypoly’s model evaluates data directly on end devices. No silos, no limitations. A resource rich aggregation of users’ complete online experience. Private, securely stored, and available by permission for more valuable data insights.
Users control the algorithms executed on their device, and which data they can evaluate. Private data is securely stored and never leaves the device. Additionally, users can generate a digital income by renting out the processing power needed to run the algorithms.
Companies can take advantage of more direct and meaningful customer relations while having preferred access to improved data insights. With the GDPR baked into polypoly’s code, enterprise compliance is a core advantage, not to mention the means to a robust processing network.
When data lives on a citizen’s device, so does its tax base. Governments no longer need to decipher which foreign server they must chase down for payment. Taxes finally remain in one’s own country under its own regulations. And citizens can interact with their authorities more directly.
Collecting and storing data on central servers is a huge cost centre, not to mention a violation of a citizen’s privacy. But the worst part is the enormous CO2 emissions. Think of it this way: Data centres’ carbon footprint is the same as the aviation industry’s fuel consumption.* Data needs to get greener.
*Source The next Web
A new decentralised data economy requires a new ecosystem. It includes three entities: The Enterprise developing infrastructure for the economy; the Cooperative, developing the platform for citizens; and the Foundation, a non-profit which supports founding cooperatives outside the European Union.