And we can do whatever we want with our data. That isn’t wishful thinking. It’s the GDPR. If a user wants to donate their data to a resource pool for public benefit, exchange it for revenue with commercial providers, or just store securely and do nothing with it, it is their right to do any of those things. polypoly’s network is a community resource owned by its shareholder members. It is open source, transparent, and trustworthy.
Businesses won’t stay open long if they don’t turn a profit. And part of that job is keeping up with online trends. Decentralisation is a core feature of the internet. It is more secure, and more efficient. No business wants another costly data breach. And who wouldn’t want to offset data storage costs and have access to higher quality customer data at the same time? That’s what a profitable data exchange looks like with a polyPod user.
Building a fair trade data economy takes more than technology. It also requires regulatory know-how. Partnership with government is critical to develop a system that works trans-nationally and can adjudicate conflict resolution impartially. Developing a fair trade data economy is a complex business and having people involved with deep expertise will ensure its success.
Each of the three entities offers something that is missing from the current system: